I agree my last salon visit which was over $180. not including the tip and my hair was just fried from a foil. I have used Eco Colors now three times and just now getting my hair back the way it used to feel. I am 44 and my hair texture has really changed. ECO does wash out a little for me but I have changed from a very blonde foil job to the Golden Blonde Warm. I would recommend it to find your hair again and not some dried out stuff that salon gets you. I even got this Hair Color in my eys really bad and it didn't sting so it can't be very harsh.